SEO / GEO Services

Our SEO experts help your business get found online, providing professional SEO services Burton on Trent and SEO services Staffordshire. We provide end-to-end SEO services including audits, keyword research, on-page optimization, and content strategy.

Almost everyone has heard of SEO but GEO is becoming increasingly important. GEO stands for Generative Engine Optimisation. Generative Engines are the AI Engines, such as ChatGPT, Gemini, Claude etc. Scroll down to read how we can help you be found on these engines.

Why is local SEO important? Here are some interesting statistics from Google regarding local search.

Our client Bristol Physiotherapy and Sports Injury Clinic have been using our SEO service for 5 years. We are currently helping them attract 170 new clients EVERY month!

Black Rat Cycling use us to help them find new clients for their cycling trips in Europe.

Consumers search with their location and proximity in mind – 4 in 5 consumers use search engines to find local information. They search on smartphones and computers/tablets for the store address, business hours, product availability and directions. Local searchers take action. 50% of consumers who conducted a local search on their smartphone visited a store within a day, and 34% who searched on a computer/tablet did the same. Local searches lead to more purchases than non-local searches. 18% of local searches on smartphone lead to a purchase within a day vs. 7% of non-local searches. Consumers prefer and act on location-based ads. 4 in 5 consumers want ads customized to their city, postcode or immediate surroundings.

More than 60% of consumers have used location information in ads. They say it's important to have a store address and phone number in ads on a computer/tablet, plus directions and the call button in ads on a smartphone.

It makes sense. We've always known that people gravitate toward local suppliers. Even in this age of globalization, people often prefer to use a business "down the road" rather than one in another city or country.

If the majority of your customers are within a 50-mile radius of your location, then speak to us about a targeted local SEO campaign.

Local search isn't the only SEO service we offer. Many of our clients are looking to attract customers nationally and internationally. We have an excellent track record of success in these types of campaigns and would be happy to show you how we can generate more business from your website. Whether you need SEO services Burton on Trent or SEO services Staffordshire, our experienced team can create a tailored strategy that delivers measurable results.

Generative Engine Optimisation (GEO) is rapidly becoming one of the most important digital marketing disciplines for businesses that want to remain visible online. As AI-powered search platforms such as ChatGPT, Google AI Overviews, Gemini and Perplexity become increasingly popular, users are relying less on traditional search results and more on direct AI-generated answers. GEO ensures your business, products and expertise are accurately referenced and recommended by these AI systems, helping you maintain visibility as search behaviour continues to evolve.

Our GEO services are designed to position your business as a trusted source of information within your industry. We optimise website content, improve topical authority, enhance structured data, strengthen brand mentions across the web and develop content strategies specifically tailored to how AI engines discover, understand and cite information. By combining proven SEO techniques with emerging GEO methodologies, we help businesses increase their chances of appearing in AI-generated responses and recommendations.

The benefits of GEO extend far beyond rankings alone. Businesses that invest in GEO can gain greater brand visibility, increased website traffic, stronger online authority and a competitive advantage in emerging AI search environments. As more customers turn to AI assistants for recommendations, research and purchasing decisions, GEO helps ensure your business remains part of the conversation, generating qualified leads and creating new opportunities for growth in the digital marketplace.